Sound too good, to be true? Well, it is true for one of our GM dealers in Michigan who made a commitment to train his Service and Parts Team to always “Put the Customer FIRST” when performing their day to day operations.

“Far too often in our industry we have Dealers, General Managers, Service Directors, etc. who focus on and measure themselves in terms of the ‘average’ dealer. But ‘average’ is nothing more than a reference point. Average means you are the “Worst of the Best or the Best of the Worst!”

“The measure of success is not whether you have a problem to deal with, but whether it is the same problem you had last year.” — John Foster Dulles Does this apply to your Service Department? If your “Service Absorption” is less than 100%+ year after year, then you are dealing with the same old problem.

“There are two kinds of dealers in our industry today: those who are living up to their profit potential, and those who are not. “Those who are optimized are enjoying success and thriving. The others are limiting themselves and will struggle the most … Which are you?”

Finding The Cure  The cancer within is called “Lack of Accountability.” Yet in virtually every dealership, I find maximum accountability for everyone’s performance in the Sales Departments.But when I cross…

Take This Simple Test  After you ‘CHECK OUT’ your Service Department you will find the problem areas that need to be addressed and possibly form an action plan as to…

Develop Your Strategy Let’s look at some fixed operations strategies that will enable all of you to achieve BIG. Our focus will be on the retail service customer since that…

How Do You Identify Your “Sales Problems?”  A sales problem translates to a lack of additional gross profit which results in lower net profits. To begin with, let’s identify these problems…

Are Your Profits Setting Records, Too?  NADA also states that Dealer profitability has remained flat at 2.5% of sales. Why? How are you doing? Since fixed operations accounts for roughly…

Are You Meeting Industry Benchmarks? In order to improve your Service Operation’s performance and start producing the net profit you deserve, let’s first answer a few questions: Are your Service…